“So I’m riding my bike down Main Street in Santa Monica, and a fellow pedals up along side and starts a conversation, right there in the bike lane. Seeing my Cold Fusion Now sticker deftly placed street-facing on the frame, and the new T-shirt I’m wearing (available SOON!), he remarks, “Wow, you’re really into this…” You have no idea, I think to myself. “I do clean energy advocacy for cold fusion.”